Archana Kochhar gives retro twist to digital prints
IANS [ Wed, Aug 8, 2012 ]
- Mumbai, Aug 7 (IANS) Ace designer Archana Kochhar brought a zeal of freshness with retro-themed digital prints and actress Sameera Reddy added glamour to it by walking the ramp Tuesday as a showstopper at the Lakme Fashion Week Winter/Festive 2012.
The collection titled "Retro-Metric" had range of digital print saris, cocktail dresses and sari-inspired gowns.
"I was inspired by retro looks and while I was doing my research I realised how this look had a lot of geometric designs. I saw that it was very big in the retro era of the 1960s and the 1970s and decided to bring this into my collection," said Archana.
Sameera walked the ramp in a stunning blue-black sari with digital prints.
"I completely loved walking on the ramp. It was great fun to be a part of Lakme Fashion Week. I feel there is a big synergy between Bollywood and fashion. I loved Archana's collection," Sameera said.
Kochhar displayed an interesting mix of contemporary elements and retro, which made the garments look timeless and unique.
One of the highlights of the collection was a long flowing black and white gown with a chessboard digital print.
Archana revealed she will launch her new line around Diwali.
"The common man hardly gets to wear the clothes designed by designers. It is very different to be wearing an 'Archana Kochhar'. I want the whole of India to wear my designs," the designer added.