Film experts and the entire German media - from the sensational Boulevard tabloid Bild to the conservative broadsheet Frankfurter Allgemeine Zeitung - described it as unprecedented that tickets for OSO were sold out in less than seven minutes.

A surprised Shah Rukh quipped: "I thought they (the audiences) must have mistaken the movie title!"

Indeed, the tickets were completely sold out after only seven minutes. According to one employee at the Berlinale ticket office, there had been at least 20,000 queries for tickets through the Internet.

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