Gowariker promises cinematic grandeur on small screen with 'EVEREST'Sep 16, 2014 NR
Film-maker Ashutosh Gowariker promises cinematic grandeur on small screen with his TV show "EVEREST", the promo and poster of which was launched in Mumbai on Tuesday.
'EVEREST', the Star Plus show, is about the struggle of a daughter, who in order to gain her father's acceptance decides to climb the highest mountain of the world - Mount Everest.
Touted as the most ambitious TV project, the show has managed to bring the magic of music maestro A.R. Rahman, who had composed tracks for the director's 2008 film "Jodhaa Akbar", on television.
The makers collaborated with Nehru Institute of Mountaineering, and shot at the peaks of Uttarakhand and Nepal.
The promo portrays a larger than life image of the show with a promise to give television audience cinematic grandeur.
"Our aim was to take cinema at audience's home", said Gowariker.
Ashutosh Gowariker Pictures