Must standardize publishing box office collections: Arjun Kapoor

Actor Arjun Kapoor, son of producer Boney Kapoor, says there is a huge disparity in the Bollywood box office collections' record on each and every website, which must be fixed by letting a single reliable and unbiased source handle it.

He was speaking on the last day of the 16th Mumbai Film Festival, organised by the Moving Academy of Images (MAMI), in a session focusing on the marketing and box office trends in India.

"We had an interesting session on box office collections and the marketing strategy. As an actor I feel box office is not the only idea to make films. But as far as the collections are concerned, you see a huge disparity in the collections on each and every website", Arjun told reporters.

"So, we want one reliable source who will put up the accurate figures, which should be unbiased... We need information from one source about the box office (collections). If we check the collections of our films overseas, you see the accurate collections. But it doesn't happen here."

"So there has to be a legal and official way to put the awareness somewhere. It will take time. We have huge number of theatres, but hope within a year we get this thing going", added the young star.